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It's happening: Apple Pay finally adds Target support, also coming to Taco Bell soon

Things have been awfully quiet on the US expansion front for Apple Pay since CVS pharmacies started embracing the digital wallet service nationwide back in October, which could only mean one thing.


Target tried its hand at something similar back in 2017 by baking “Wallet” functionality into the retailer’s main Android and iOS app. While adding Apple Pay support doesn’t automatically mean that needs to go away, it’s pretty obvious what most iPhone and Apple Watch owners are likely to choose between the two options.


Apart from Target, fast-food behemoth Taco Bell, Speedway convenience stores, Hy-Vee supermarkets, and fast-food restaurant chain Jack in the Box are also joining the impressive army of US retailers accepting Apple Pay for blazing fast checkout. 


Rollouts will differ from company to company, but in just a few months, Apple Pay has its sights set on spreading to a grand total of 65 percent of all retail locations across the country, as well as a whopping 74 of the top 100 US merchants.

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Adrian, a mobile technology enthusiast since the Nokia 3310 era, has been a dynamic presence in the tech journalism field, contributing to Android Authority, Digital Trends, and Pocketnow before joining PhoneArena in 2018. His expertise spans across various platforms, with a particular fondness for the diversity of the Android ecosystem. Despite the challenges of balancing full-time parenthood with his work, Adrian's passion for tech trends, running, and movies keeps him energized. His commitment to mid-range smartphones has led to an eclectic collection of devices, saved from personal bankruptcy by his preference for 'adequate' over 'overpriced'.

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Gladis Harcrow

Update: 2024-06-01